(TITC) – From 10th to 12th July, Department of Culture, Sports and Tourism of Can Tho City coordinated with Cai Rang District People’s Committee to organise the 7th “Cai Rang Floating Market Culture” Tourism Festival in 2023.
Visitors at the 7th “Cai Rang Floating Market Culture” Tourism Festival in 2023 (Photo: Can Tho Online)
With the theme “Preserving and developing Cai Rang floating market culture”, this year’s festival has 15 exciting and attractive activities with many highlights such as: Cruise ship parade on the river; The Beauty of Ba Ba Ao Dai contest; The contest displays models of boats and trees to buy and sell agricultural products on the Cai Rang floating market; Tourism digital transformation festival between Ho Chi Minh City and 13 provinces and cities in the Mekong Delta.
Festival goers will seize an opportunity to experience the real life of traders on the water, and understand more about the river culture of the Southwest through diverse activities. For floating market people, the Festival is even more meaningful as it is an opportunity to show the hospitality of Western region locals and introduce the cultural beauty of Can Tho rivers.
Additionally, this year’s festival also includes tourism promotion activities, booths introducing OCOP products, local agricultural products, folk cakes, traditional folk music performances on the floating market, and an open dragon boat racing tournament, social security activities, art performances, environmental protection activities, collecting trash from the river…
Cai Rang Floating Market Cultural Tourism Festival has been organised since 2016, the time Cai Rang Floating Market Culture was recognized as a National Intangible Cultural Heritage. Through 6 times of organisation, the Festival has become an indispensable event, connecting and associated with the daily life of floating market people.
The festival is an annual event to introduce and promote the land and people of Can Tho, contributing to preserving, conserving and promoting heritage, gradually bringing a new look to Cai Rang floating market, attracting tourists from in and outside of Vietnam.
Cai Rang floating market has been established for more than a century, becoming a famous river market at home and abroad, imbued with the unique culture of river residents.
Currently, Can Tho City is preserving and promoting the value of Cai Rang floating market, focusing on building items to recreate the scene of a “once business harbour” to attract tourists.
Tourism Information Technology Center
